Dec 12, 2007

Custom jewelry shop exclusive but not snooty

Treasures Custom Jewelry in Glendale, owned by Scott and Danielle Bohall, offers rare gems that many other stores don't. It has a large array of custom designs and has won 27 state, national and international design awards and pricing awards.

"We have a lot of exclusive things, but we're not a snooty store," said Scott Bohall. "I have plenty of things in the case that are $100."

Scott's tips for jewelry buyers:

• Determine if the jeweler is a member of the Arizona Jewelers' Association. The association promotes ethics and education in jewelry sales. Membership shows a jeweler cares about those aims.


• Check out the seller's expertise. For instance, if the jeweler says a gem is from a certain country, find out if he or she has been to that country.


• Ask if the gem you are interested in has been treated in any way. For instance, a genuine pink topaz stone can be worth thousands of dollars. Common white topaz treated to give it a pink color is worth little. Federal guidelines require jewelers to tell you if a gem has been treated if it affects value.


• If you have jewelry that you want modified or repaired, ask who will do the work. Don't assume the work will be done in the jeweler's shop. You may want to know, for instance, if your grandmother's ring is being shipped out of town or state to be worked on.


• Never buy diamonds sight unseen. Don't be enticed by Internet promises of diamonds that are better and cheaper. Often, that's not the case. Also, don't buy from traveling auction houses.


• Ask an independent appraiser how much the gem you are seeking should cost. This will assure that you are getting a reasonable deal.


• If you're a man, don't buy a woman a heart-shaped diamond unless you are sure she wants one. Some women like heart-shaped diamonds but most prefer other shapes.
Source: azcentral

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