Aug 30, 2007

SA Gems program raises $100,000 for Africa










SA Gems and 38 jewelers have raised $100,000 for community-based projects in Africa through the Private Collection of South African Diamonds' "Love. Give. Change." program.

Chicago—The Private Collection of South African Diamonds' "Love. Give. Change." program—sponsored by 38 jewelers and managing partner SA Gems—has raised $100,000 for six community projects in Africa since it launched last November.

Participating jewelers have committed to donating a portion of their diamond-jewelry sales through GlobalGiving, a Washington, D.C.-based organization.

"This is the only program of its type in the diamond industry," SA Gems Managing Partner Chris LaTrobe said in a media release. "Thanks to GlobalGiving, donors and other interested parties are able to connect directly to projects in the developing world, making it easy to monitor the impact of their donations. Because of the locations, donations typically have a significant impact in these communities."

For example, he said $15 provides school lunches for 50 children per day, and $100 provides one Kenyan family with their energy needs for a year.

"Two projects, one an HIV-AIDS counseling program and the other a new, environmentally friendly sanitation system providing ablution facilities for over 300 people per day, have been fully funded. Both of these projects are located in South Africa," LaTrobe said.
Source: nationaljewelernetwork

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